brandhouse named 'best company to work for'
01 October 2008
brandhouse selected in Deloitte's 'Best Company to work for' survey
Brandhouse Beverages (Pty) Ltd has been named the best Medium-size
company to work for in this year's Deloitte 'Best Company to Work for'
This is brandhouse's fourth year of participation since its
inception in 2004, having won the medium-size award and placed 2nd
overall in 2007, 12th in 2006 and 51st in 2005.
brandhouse was also named as the Industry Winner for the Best Consumer
Business in South Africa, an accolade it had also won last year's
brandhouse Human Resources Director Dave King said: "We are incredibly
excited to have been voted the best company to work for in South Africa –
we've worked incredibly hard to get here and the result is testimony to
the amazing people we have working in the company and their passion and
genuine commitment to brandhouse and all that it stands for,” he said.
Our vision is to be the "Most Celebrated Company in South Africa” in the
eyes of our people, customers & consumers and our communities -
this starts with attracting and retaining people of the highest calibre
who share our vision and then truly empowering them to do the rest.
"Every person within the company is valued for their unique contribution
and to this end, we devote a huge amount of time and attention to the
relationships between managers and their people. Our philosophy is very
people-centric and these relationships are core to our journey and help
build the engagement so necessary to perform effectively in today's
highly competitive world.
We believe strongly that effective leadership is the catalyst through
which breakthrough performance is unlocked, to the extent that we've
coined the phrase "all roads lead to leadership”. To support this,
we've developed a set of leadership ideals which we call our 'leadership
standard' – including characteristics not always thought about when one
talks about leadership. For example, being authentic is core to how we
relate to each other on a daily basis, and we are very practical about
what that means. Another is humility, and the quest to grow one's self
throughout one's career.”
Since its creation in 2004, brandhouse has grown dramatically and
especially in the last year when its people count went up by 30% to
about 800 staff members.
It has an unrivalled portfolio of premium
brands across the spirits, beer and cider categories offering the very
best of all three JV partners Diageo plc, Heineken NV and Namibia
"Being recognised by our own people as the best employer in South Africa
is a key milestone in our journey – we are committed to setting high
standards for ourselves and our people and then measuring ourselves
against the very best in the country,” King added.
Windhoek appoints Advertising Agency
23 July 2008
Brandhouse Beverages (Pty) Ltd confirms today, 23 July 2008 that it has completed a comprehensive review of the Windhoek™ advertising business.
Following a comprehensive closed pitch facilitated by Yardstick,
brandhouse has made the decision to award the account to The Jupiter
Drawing Room (Cape Town).
'Captain' Holgate's Africa odyssey ends with spirited welcome 1 July 2008
01 July 2008
Intrepid adventurer Kingsley 'The Captain' Holgate returned to a hero's welcome from his 16 month, 62 000km journey distributing mosquito nets in 33 countries around the outer edge of Africa.
As part of his 'One Net One Life' malaria prevention campaign,
Holgate distributed over 240 000 nets to some of the remotest corners of
the continent in a bid to thwart the growing scourge of the disease.
African Odyssey started at Cape Point and ended with his return to the
starting point proudly brandishing the Captain Morgan endorsed Scroll of
Peace and Goodwill. He carried the Scroll of Peace and Goodwill
which is signed by Nobel Prize laureates Archbishop Desmond Tutu and
Nelson Mandela as well as by thousands or others including presidents,
priests, paramount chiefs, village headmen, health officials, governors,
ambassadors and well-wishers along the way.
In addition to the
scroll, Holgate traveled with his favorite tipple, Captain Morgan Black
Label which has sponsored most of his intrepid journeys around the globe
including his latest feat around the outer edge of the African
continent. Kingsley and his team tackled all that Africa threw at
them: the Skeleton Coast; the Congo, the Niger, Nile and Zambezi
rivers; the equatorial jungles of West Africa; the Sahara – largest
desert of them all; the islands of Sao Tomé; the Dahlak and Lamu
archipelagos; the Quirimbas, Zanzibar and Mafia; as well as the war torn
areas of Angola, the Democratic Republic of Congo, Liberia and Sierra
Matthew Mey, Brand Manager of Captain Morgan says Kingsley
Holgate personifies the spirit of adventure the brand is synonymous
with. "We are delighted to welcome him home and have pulled out
all stops to celebrate his truly legendary latest expedition." A
welcome home party attended by over 500 people was held at Cape Town's
Castle on Saturday (19 July) which included African drumming and dancers
building up to the grand entrance of Holgate and his crew, and their
introduction to the crowd by Derek Watts. After Holgate's personal
recounting of his feat, two parachutes spectacularly flew in wielding
the now famous Scroll of Peace and Goodwill.
Amstel appoints BTL agency
04 June 2008
After a comprehensive review of the Amstel below-the-line and activation business Brandhouse Beverages (Pty) Ltd has made the decision to award the Amstel account to brand experience engineers OwenKessel.
In line with brandhouse's policy, a short-list of aligned and
non-aligned agencies was invited to participate in the Amstel review
exercise which was facilitated by Yardstick.
a) Grey Group SA with Creative Council
b) Re:act The Production Republic
c) Mortimer Harvey
Each agency delivered extensive credentials presentations to the Amstel
Brand Team, an invaluable exercise in getting insight into their
experience, thinking, energy and ideas and the perfect platform from
which to judge and award the business.
Commenting on the outcome of the appointment, Amstel Marketing Manager
Willem van der Hoeven says: "It is very exciting to see the wealth of
creative talent wishing to work on the Amstel account and it was a
difficult choice but we believe we have made the right decision."
Grey SA has successfully managed the Amstel brand since the repatriation
of Amstel in March 2007 and brandhouse would like to reconfirm that
Grey SA will stay on as the agency of record to bring the above-the-line
advertising to life.
brandhouse welcomes announcement of site for new brewery in South Africa
26 March 2008
Brandhouse Beverages (Pty) Ltd welcomes the announcement made by Heineken N.V. that the site for the new brewery in South Africa will be constructed in the Sedibeng area in Southern Johannesburg.
The confirmation of the site follows the 7 March 2008 announcement
by shareholders Heineken and Diageo that they had agreed to set up a
joint venture brewery that will brew a range of brands marketed and
distributed by brandhouse, including Heineken and Amstel.
Litherland, MD of brandhouse, comments: “We are absolutely delighted
with the progress being made to construct the brewery. It is a great
vote of confidence from Heineken and Diageo, not only in brandhouse and
its employees, but also in the ongoing opportunities for growth in the
South African market.
“Since its formation in
July 2004, brandhouse has delivered excellent performance for its
shareholders in the premium drinks sector in South Africa, across its
portfolio of spirits, ready to drinks (RTDs) and beer brands.“brandhouse
will continue to market and distribute the same brands as it currently
does, and we are looking forward to the completion of the brewery
towards the end of 2009, as this will give us greater access to products
and allow us to continue to grow our business in the local market,” he
says.brandhouse also welcomed the positive
economic benefits and job opportunities the brewery will bring to the
southern Johannesburg area and the great support given by national,
provincial and local authorities with the project.